Just as other immigrants brought their traditional alcoholic drinks, such as Arak, to Israel, making it part of the local culture, they want to celebrate their American culture, said Cohen, while making it Israeli.
Available online and in stores
The two friends—Cohl is a Harvard-trained architect and Cohen a finance professional — connected over their shared love for the amber spirit.

During a recent tour of the distillery, currently in a facility shared with a local brewery, their enthusiasm for the beverage is apparent as they explain the production process from grain purchase to aging.

Of course they give tastes of the various products in their current line and promise that others are in the pipeline.

They keep their secret ingredient, though, a secret.

There are other distilleries in Israel, they noted, but none make American whiskey. Right now their product is sold in some 100 stores throughout Israel and online.

With traditional Israeli chutzpah, they have plans to begin exporting their “Kentucky Whiskey made in Israel” to the United States.

They have already shipped some 20,000 bottles purchased on their website to customers in US states including Michigan and Minnesota.

“We are still waiting for a Kentucky order,” joked Cohen.

Noting Israel’s leading position in technology, agriculture and commerce and the coming of age of a more globally oriented generation, Cohl said the Israeli palate has become more sophisticated.

“There will be a boom with whiskey in Israel,” predicted Cohl. “We are not afraid of competition as the whiskey market grows. Israeli culture in alcohol is constantly developing; there are so many wonderful microbreweries.”

The partners want Legends to “be recognized worldwide like with Israeli wines. And who can bring that? Only us because we have the back story. It’s in our blood.”

Tours are available for groups of five or more. For more information, click here