Interested in learning how to make the “prime” years your best? Caring for an aging parent? Looking for information on senior services? Don’t know where to start?

Then Primetime Expo is the place to be.

The inaugural Primetime Expo is an educational event for Baby Boomers and senior adults about products and services that improve the quality of life and retirement. Presented by the St. Louis Jewish Light, Primetime Expo will feature more than 50 companies, resources and organizations that serve the Baby Boomer and senior markets.

Baby Boomers, senior adults and families are invited to this free event, featuring exhibits with experts on everything from health, fitness, fashion and beauty to Alzheimer’s screenings to housing options for seniors, home health care, legal issues and much more. Additional exhibit categories include retail, financial planning and investments, insurance, technology, home modification and improvements, recreational activities, social services, charitable organizations and dining.

While gathering information on vital issues, those attending can enjoy free refreshments courtesy of area restaurants and register for door prizes.

Most importantly, Primetime Expo will offer participants the rare opportunity to attend any of eight seminars where they can learn directly from top area experts on such topics as health and wellness, parental care, services available to assist families, elderly law, financial planning, retirement benefits, social aspects of aging and more. While admission to the seminars is free, seating is limited and pre-registration is advisable at www.stljewishlight.com after Sept. 22, 2011.

Tentative schedule for the seminars is as follows:

• Understanding Strokes – 11 a.m.
• Making Sense of Retirement/Investment Advice – 11 a.m.
• 10 Most Common Questions About Senior Services – noon
• New Financial Tools for Baby Boomers – noon
• Dealing With Aging Parents – 1 p.m.
• Aging is an Asset for Baby Boomers – 1 p.m.
• Navigating the Benefits Maze – 2 p.m.
• Elderly Law: Helping Parents Plan – 2 p.m.

More details about the seminar content and speakers will be available later this month.

“With nearly 10,000 Americans turning 65 every day, the need for this growing population to learn more about available products and services for older adults is greater than ever. Not only do Baby Boomers need more information on navigating the retirement path, but many of them also are faced with caring for aging parents. Primetime Expo will serve as a ‘big tent’ to offer as much information about planning for the future in a single setting,” said Larry Levin, Publisher and CEO of the Jewish Light.

For additional information about Primetime Expo contact Janice Singer at (314) 743-3670, or email [email protected].

Primetime Expo

WHEN: 11 a.m. – 3 p.m. Sunday, Oct. 30

WHERE: Jewish Community Center’s Staenberg Family Complex Gymnasium, 2 Millstone Campus Drive, Creve Coeur

HOW MUCH: Free

MORE INFO: Call Janice Singer at 314-743-3670 or email [email protected]

Trade Show level sponsors for Primetime Expo:

BJC Healthcare, ElderLink St. Louis, Gershman Mortgage, The Cedars and Edward Jones Investments.

Platinum level sponsors:

M&I Bank and BJC Home Care.

Gold level sponsors:

Ostrica LLC., Spectrum Planning Group, Brentmoor Retirement Center, J. Berg & Associates, Always Best Care, Costco Wholesalers, Genworth Financial and The Gatesworth Communities.

Exhibitors:

Holiday Heating & Cooling; Eternity Medical Spa; Clarkson Eyecare, Pathways for Aging; Homewatch Caregivers; Crawford Butz Insurance, Studio Michel Meron, Debra K. Schuster, PC; Senior Transition Services; Maureen Zeugin/Edward Jones Investments; St. Luke’s Hospice; Rochelle Freeman/New York Life; Henry Plumbing Supply; Missouri Karate; Alzheimer’s Association of St. Louis; Senior Advisory Alliance; StaffLink ; AW Healthcare; Wholesale Prescription Drugs; Hallmark of St. Louis/Innovative Senior Care; I-Tag; Kaballah Center; Smart Care Consultants; Liv Free; J Schneidegger Center for the Arts, Jewish Community Center Fitness/Adult Day Services/Nutrition; Straub’s Markets; Mayuri Indian Restaurant; ViSalus Sciences; Delmar Gardens; Seniors Home Care; LoRusso’s Cucina; Smart Care Consultants; Doctor’s Express; Southwestern Hearing Centers and Home Care Assistance.