Spring is finally here, so rewrite that dusty profile, or write up one for the first time, and dive into the online dating world. Need further convincing? One in five people are now finding love online (possibly even more after counting the ones who don’t admit it). As long as you avoid the statements, “I’m just as comfortable in Converse as I am in stilettos,” you’ll likely be better equipped to take charge of meeting your bashert than a shadchan (traditional Jewish matchmaker). Pick up some tips from “Spin Your Web: How to Brand Yourself for Successful Online Dating” by JDate.com columnist and dating coach Damona Hoffman.

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Rebecca Soffer Rebecca Soffer is a New York-based writer and producer who has worked at “The Colbert Report” and Reboot. She tweets from @rebeccasoffer.